Valentine’s Day in Downtown Chula Vista

Downtown Chula Vista is your love hub this Valentine’s Day! For some, this loving holiday represents a day to honor their cherished relationships with friends and family, and for others, it’s a day to express their love and affection just a little more. Regardless of how you choose to spend your Valentine’s Day this year, Downtown Chula Vista makes for the perfect place to celebrate all things love!

Dominic Li Mandri

Valentine’s Day Shopping
This Valentine’s Day, gift your loved one something that they’ll absolutely adore while spreading the love to the local businesses in the South Bay neighborhood. At D’Via Art and Style, you’ll be able to not only find original fine art made by the owners of the establishment, but also find statement jewelry, fashionable accessories and unique clothing items! For the loved ones that love repping their favorite sports team or SoCal fashion, Eazy Toyz is a staple in the community offering T-Shirts, memorabilia, accessories and more!

As the spot for vintage enthusiasts, Upright Citizen provides a selection of timeless items. From vinyl records and CDs to retro clothing and accessories, this boutique shop is a beloved place for your loved one who is constantly seeking a taste of nostalgia. For skate and sneaker enthusiasts, there’s nowhere better to go than Arts-Rec Skateshop to look for your partner’s new favorite outfit. Merging streetwear fashion with a profound message of sparking change through meaningful connections, Human Catalyst is a neighborhood staple offering a line of clothing that is both fashionable and symbolic of the power of unity through relationships – perfect for a Valentine’s Day present!

A little bling never hurts! Downtown Chula Vista is filled with local jewelry stores like King Jewelers, and Roy’s Jewelry & Loan, and Mc Clendon Jewelry that offer top-notch designs that will sure bring a smile to your Valentine’s face. From shiny necklaces to stunning rings, the South Bay jewelers will help you find the perfect gift for your loved one.

A Lover’s Meal
Explore the diverse dining options throughout Downtown Chula Vista, a neighborhood brimming with a variety of restaurants, cafes, and bakeries for a memorable Valentine’s Day outing. Begin your day strolling through the tranquil walkways of Memorial Park before heading to Mmm…Cakes where you can enjoy a wide assortment of morning delicacies as well as a variety of coffee, teas, and unique pastries. You can never go wrong with some fresh seafood at Los Cuates Seafood and Bar. From their mouthwatering ceviche to a classic surf & turf taco, dive into the flavors that make Los Cuates Seafood and Bar one of the best fresh seafood restaurants in San Diego. For the ultimate date night in Downtown Chula Vista, visit Lime in the Coconut for flavor-packed bites and handcrafted cocktails that’ll make you feel like you’re on a tropical vacation.

If you’re looking to celebrate Valentine’s Day as a family, La Bella Pizza Garden is the perfect place for the whole crew! Since 1955, La Bella Pizza Gardens has been a family-owned restaurant in the neighborhood serving delicious pizzas, wings, and more. As an added bonus, the kids will have even more fun playing some of the many arcade games at the restaurant!

Coming Up
Mark your calendars for the best culinary experience in the South Bay! Downtown Chula Vista is gearing up for their 28th annual Taste of Third event on Thursday, March 21, from 4:00 pm to 8:00 pm. The culinary celebration will feature 25 local businesses along Third Avenue, offering a curated experience of delicious bites and sips from H Street to E Street. Attendees will receive a ‘Taste of Third Passport’ at the starting point of Third Avenue and Park Way, guiding them through the diverse culinary offerings of the vibrant neighborhood.

The event promises live music, a chance to connect with local business owners, and an unforgettable evening of community celebration.

A limited quantity of Early Bird tickets for the Taste of Third are available for $40, plus a service fee. Once the Early Bird tickets are sold out, General Sale tickets will be offered at $45, plus a service fee. Whether attending with friends, family, or pets, the Taste of Third invites participants to enjoy a flavorful journey through Downtown Chula Vista, savoring the unique tastes of the community.

Spend the month of love in the neighborhood you love! Downtown Chula Vista is brimming with local businesses to shop, eat, and enjoy all month long.

For the latest updates on Downtown Chula Vista, please visit us at or follow us on Instagram @DowntownChulaVista, TikTok @DowntownChulaVista, Facebook @DowntownChulaVista, and Twitter @DowntownChula.

Dominic Li Mandri is District Manager of the Downtown Chula Vista Association.