Fall will usher in furniture fantasy

If you’ve been searching for a stunning sofa or a dreamy bedroom set but high price tags have held you back, the Building Industry Association of San Diego County has the perfect solution – a Furniture Fantasy Sale.

On Oct. 2, from 8 a.m. to 2 p.m. the public will have an opportunity to purchase high-end model home furnishings, office furniture and accessories at deep discounts in a large warehouse, at Liberty Station. This year’s event is the third annual and sponsored by BIA Cares, the homebuilders’ charitable foundation.

Last year’s Furniture Fantasy was a huge success. More than 1,000 people lined up as early as 4 a.m. and BIA Cares raised over $60,000. Furnishings, which included hundreds of couches, bedspreads, framed pieces of art, plants and desks were supplied from area decorated model homes, offices and supply companies. All items were sold at a fraction of the original retail price.

Co-chairing the event are Robin Skaggs, sales and marketing manager for Heritage Building & Development and Pacific Coast Communities and Lora Heramb, vice president of sales and marketing for Brookfield Homes.

“Last year’s ‘Fantasy’ sale was wildly successful and this year we anticipate the same. We sold out in three hours,” says Skaggs, who is on the board of directors for BIA Cares. “Attendees walked away with designer-selected items for a fraction of the price. For example, there was a $2,550 dining table with five upholstered chairs that sold for $400, some sofas went for $100, and accessories were priced as low as $2.”

The Corky McMillin Companies are donating the nearly 20,000-square-foot warehouse in Liberty Station.

BIA Cares has raised more than $2.9 million for local charities in its 19 years of operation. The foundation helps to build better communities by offering San Diego County scholarsips, sponsoring such projects as restoring Little League fields, building a golf facility for inner city youth and donating to organizations that assist the underprivileged throughout the county.

For more information on BIA Cares visit the Web site at www.biacares.org.